Advertising is an essential part of promoting your music, yet many bands and musicians aren’t doing enough to actually ensure their music gets the exposure it deserves. In this episode, we talk about the three types of ads your band should consider doing for each and every release.
Sign up for the free Facebook Ads Workshop here – https://monicastrut.com/facebookads

Hi Monica,
Thanks a lot for your supreme tips! I am a loyal reader of your newsletter and I love listening to the podcasts as well.
As I am currently preparing the promotion for a band I am working very closely with, this podcast came at just the right time.
We will definitely include YouTube, Facebook and Spotify. And now we also know directly which ad formats we can best start with.
Thanks for your tips. Keep up the good work!
Many greetings to Australia (I haven’t been there for far too long),
Fabian
PS: We are also thinking of running TikTok, Instagram and Radio Airply ads. Do you have any ideas / tips on this?
Hey Fabian thanks for your comment! SO glad you’re digging the newsletter and podcast it does sound like perfect timing!
Where are you based btw? Regarding Spotify I do have a cheat sheet you can download at http://www.monicastrut.com/spotify. I haven’t done TikTok ads before and radio airplay is really based on your territory but I do recommend doing manual reach out to radio with your press release prior to the music release. If you need more personalised guidence feel free to check out my consulting packages here 🙂 – https://monicastrut.com/bandcoaching/
I live near Hamburg, Germany. A super beautiful city, you must have seen.
Great, thanks for the link to the cheat sheet – I downloaded it directly.
In the future I will definitely contact you on some coaching sessions. But first the band and I have to do our own homework and see how far we get with it… 🙂
Your content helps a lot!
Best regards
Fabian
Awesome, enjoy the cheatsheet! Sure thing, let me know when you’re ready to work together!