Marketing, business strategy and mindset for emerging heavy bands.
< I recently had a chat with Andy Dowling who is the host of the Self Starter Podcast. Andy and I have chatted on a few occasions, in fact, the interview I did on his other podcast, Andy Social Podcast (which you can check out here), was one of my first after starting the business!…
Read More
Today the blog has turned 1 year old! I will never forget the day a year ago that I redid my website (for the 3rd time) and launched this thing. I was too scared to publish anything under my own name but for some reason the business name I had at the time just didn’t…
Read More
Recently I had the privilege of chatting to Tony ‘Jack the Bear’ Mantz, a legendary Melbourne-based mastering engineer and spokesperson for mental health within the music industry. This is one of the most real and raw interviews I’ve probably ever done to date. Personal development is one of my biggest passions and we touch on…
Read More
It’s mid-way through the year and if your band isn’t where you thought you’d be, I got you. There’s still 6 months left to the year and the perfect time to start planning for the rest of the year and into early next year. Whether you want to rapidly raise your band’s profile to start…
Read More
A few years ago I wanted to book an overseas tour. My band Vanity Riots already had the connections to tour the Philippines but we thought, “Hey, let’s do Indonesia as well. We know heavy music is big there (our old guitarist was from Jakarta) and it can be this kind of mini tour of…
Read More
Being in a Band is a podcast for savvy musicians who want to learn more about music business, marketing, strategy, mindset and all things, well, being in a band. Hosted by digital marketer, music journo and musician, Monica Strut (um, that’s me), this show is designed to be a resource for bands to up-skill, empower…
Read More