How Much Your Band Should Budget For Ads and Promotion?

So, you have a new release coming out and you know you need to do some sort of advertising for it, but how much should you spend? You can’t just throw stuff out on the internet and hope for the best. That is never how it works. This episode will give you an equation you…

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60 | 3 Types of Ads Your Band Should do For Each Release

Advertising is an essential part of promoting your music, yet many bands and musicians aren’t doing enough to actually ensure their music gets the exposure it deserves. In this episode, we talk about the three types of ads your band should consider doing for each and every release. Sign up for the free Facebook Ads…

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57 | 5 Money-Making Activities Your Band Can Do Right Now (Without Shows or Crowd-Funding)

Show Notes In a time when playing live is out of the question and your audience may not be big enough for Patreon or crowdfunding, here’s 5 money-making activities your band can do RIGHT NOW so get that dough bro! Plug your Bandcamp Bands forget to sell. Bandcamp are doing monthly “BandCamp Fridays” where they…

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53 | Easy Ways to Create a Stand-Out Brand for Your Band

Today I’m giving you some really simple ways that you can up your branding for your music online. Branding does go far beyond visuals, but I always find visuals are a good place to start, especially as most of the time people will see you before they hear you! Bands mentioned in the podcast as…

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50 | The Biggest Mistake I See Bands Making When Releasing New Music

Today we’re talking all about the BIGGEST mistake I see bands making when releasing new music! Those who know me (especially my clients) know I’m someone who can be pretty blunt and brutally honest at times and you’re going to hear a bit of this side to me in this podcast episode! Like with everything…

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[FREE TRAINING] Promoting Your Band Without Playing Live

CAN’T PLAY SHOWS RIGHT NOW? There are 3 core ways to promote your band in 2020 – without playing live – that your band should be using as the basis of any marketing campaign. These tools are largely free but most bands aren’t taking full advantage of them! In this live training I’m going to…

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27 | Branding + Release Strategy on a Budget with Spiritbox

I literally cannot hide my excitement to bring you this interview with one of my favourite bands and favourite examples to use when talking about branding & release strategy! In this episode, I’m chatting to Courtney LaPlante and Mike Stringer from metal band, Spiritbox.  We talk all about their branding and release strategy and how…

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19 | How to Book a Tour and Build an Epic Release Strategy with Marshall Street Studios

In this episode, I team up with owner of Melbourne’s Marshall Street Studios, Bennett Ferguson, to answer your questions! And let me tell you, they were GOOD! We talk about how to book a tour outside your hometown, how to build an epic release strategy, balancing your personal brand as an artist and professional working…

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