Marketing, business strategy and mindset for emerging bands
Over the last few years, Octane Entertainment’s Bailey Graham, has become a force within the Australian heavy music scene. Bailey started his career in the music industry as a journalist starting his own blog before later going on to write and become General Manager of HEAVY Magazine and also writing for Metal Obsession. He then…
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Advertising is an essential part of promoting your music and Facebook Ads are a core component. In this episode, we talk about the three types of Facebook ads your band should run in order to grow your audience, get exposure for releases, sell merch or tickets to your shows. You’ll get a quick breakdown of…
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Today I’m giving you some really simple ways that you can up your branding for your music online. Branding does go far beyond visuals, but I always find visuals are a good place to start, especially as most of the time people will see you before they hear you! Bands mentioned in the podcast as…
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This has been our most-streamed song to date with over 62K streams, nearly 30K listeners and 2.6K saves on Spotify alone! Reflecting 1 year on, I wanted to give you a BTS look into not only promoting, ‘Fear’ but establishing who we are as a relatively new band who hadn’t even played their first show yet!
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HOLY SHIT! I’ve teamed up with the legends at Ghost Cult Mag + AltCTRL to sponsor a giveaway package from some of the biggest names in the indie and DIY music industry to offer a huge package of Marketing and PR services for bands and artists! You can win a bundle of services worth over $700 from Dropout…
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Jayson Evans and I connected on Instagram about a month or so ago after he found me through a hashtag. A HASHTAG! Since then we’ve released we’ve had a lot in common. Not only is he in a similar space to me as a podcaster and consultant for music artists, but we also share a…
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As many of you know, Instagram has been playing with the idea of hiding the like count on posts. Â It was trialled in Canada first back in April, with Australia, New Zealand, Brazil, Ireland, Japan and Italy following soon after. User behaviour on the platform changed almost immediately. As many peeps predicted, accounts have…
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It’s not enough to set goals with social media for your band. You need to create content at scale and smash those goals daily.. Dumb and Dumbest Podcast number #186 is streaming now and it’s an interview with Monica Strut , The Social Media Shredder! Hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions) and Publicist Curtis Dewar (Dewar PR) “On this episode…
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Today we’re talking all about going VIRAL. I had a blog post go viral this week and in this episode, I share with you some of the key factors that I believe contributed to its success – all of which you can definitely apply to your band’s strategy!
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