Marketing, business strategy and mindset for emerging heavy bands.
So, you have a killer video clip. No doubt you’ve used my free download ‘How To Plan a Video Clip’ to organise it (if you haven’t, you can click here to get it). Now what? YouTube is a different beast to Facebook and Instagram. It’s a platform where users can actually ‘discover’ new artists. In…
Read More
My band The Last Martyr released a new song last Friday! The track is called ‘Creatrix’ and it’s now available on all platforms here.
It was an audio release only however we did want to create some sort of video for it we could throw up on YouTube and use in the press release.
Read More
1. Share all posts from the band Facebook page. Whenever your band posts on Facebook, have all members share the post from the band page straight away. High engagement within the first hour shows Facebook your post is interesting and the algorithms will show that post to more people. Doing this, as opposed to uploading…
Read More
Music videos are by far one of the most powerful assets a band can have. Video conveys more to your audience than the audio of a song alone can and it’s one of the most engaging and shareable mediums out there – in fact, 92% of all mobile video viewers share videos with others. Video…
Read More